Neighborhood group chats as a subject of offline sociology

Neighborhood group chats have become an inseparable attribute of most urban localities. Despite their significant role in the processes neighborhood communication and construction local communities, this phenomenon has been little comprehended by social science. The purpose article is to offer variants adaptation some sociological approaches analysis chats. nature chat as institutional communication-oriented tool for information exchange described. classification according level closeness given. forms control selection participants closed versions are explained. communicative side proposed be considered through prism E. Goffman’s “dramaturgy”. Conceptualizations basic concepts “dramaturgy” context digital interaction proposed. complicated a technological analyzed using actor-network theory approach. identification “actor-network” substantiated. functional mechanism assemblage communities correlation with R. Oldenburg’s concept “third place”. It shown that chat, being rather simulation place”, can potentially compensate lack real public spaces conditions typical development, launching supporting integration on locality.